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ICE 2026 Side Event
VIP Networking in Barcelona
For an exclusive side event during ICE 2026, we produced an evening that had nothing to do with conference rooms or keynote speeches — and everything to do with the kind of connections that actually last.
150 VIP guests gathered at one of Barcelona's most iconic modernist venues, where the setting alone sets the tone before a single word is said. The concept was built around football — but not as a backdrop. As the main event.
A Brazilian World Cup champion played table football alongside guests. Every attendee received a personalized signed Brazil jersey. Business conversations happened naturally, between games, over drinks, in a space that felt more like a private club than a corporate gathering.
The brief was simple: create something people remember. The result was exactly that.
ICE 2026 Side Event
VIP Networking in Barcelona
For an exclusive side event during ICE 2026, we produced an evening that had nothing to do with conference rooms or keynote speeches — and everything to do with the kind of connections that actually last.
150 VIP guests gathered at one of Barcelona's most iconic modernist venues, where the setting alone sets the tone before a single word is said. The concept was built around football — but not as a backdrop. As the main event.
A Brazilian World Cup champion played table football alongside guests. Every attendee received a personalized signed Brazil jersey. Business conversations happened naturally, between games, over drinks, in a space that felt more like a private club than a corporate gathering.
The brief was simple: create something people remember. The result was exactly that.