ICE 2026 Side Event

VIP Networking in Barcelona

For an exclusive side event during ICE 2026, we produced an evening that had nothing to do with conference rooms or keynote speeches — and everything to do with the kind of connections that actually last.
150 VIP guests gathered at one of Barcelona's most iconic modernist venues, where the setting alone sets the tone before a single word is said. The concept was built around football — but not as a backdrop. As the main event.
A Brazilian World Cup champion played table football alongside guests. Every attendee received a personalized signed Brazil jersey. Business conversations happened naturally, between games, over drinks, in a space that felt more like a private club than a corporate gathering.
The brief was simple: create something people remember. The result was exactly that.

Theme:

            Football & Networking

Client:

iGaming company

Format

VIP Side Event

Participants:

150

Location:

Barcelona, Spain

SIGMA Rome: Complex Builds

Multi-project management at one of Europe's premier iGaming exhibitions

SIGMA World Rome brought us back to one of the industry's most demanding venues. Ten days. Multiple projects. One team making it all work.
We independently built our client's signature stand featuring the bull sculpture, now on its second European stop. Simultaneously, we collaborated with partner agencies on a technically ambitious project: a custom stand paired with a massive suspended installation.
The overhead structure - a 7.5-ton truss carrying LED displays, mirrored elements, and lighting required surgical precision. Rigging had to complete before ground construction could begin, with multiple contractors working in a carefully orchestrated sequence.
Between managing our own build and coordinating complex collaborative projects, we did what we do best: solved problems we didn't even know existed yet, kept timelines on track, and delivered quality across the board.
Rome to Barcelona. The exhibition season continues.

Theme:

Sigma Rome

Client:

iGaming company

Format

Stand building

Participants:

1000+

Location:

Rome, Italy